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Built for distributors and manufacturers

Get AI working.
Fast.

We help chemical distributors and manufacturers put AI to work in weeks. Lower costs, higher margin, and a team that actually uses it. 25 years inside the industry.

Proud to be a part of ACD, the Alliance for Chemical Distribution (opens in a new tab)
  • ACD Expert of the Year for Education, 2024
  • Panel, ACD ChemEdge 2026
“He doesn't just talk about AI in theory; he demonstrates how it can be effectively implemented within our space.”
Lynne Bukovic, Managing Executive Director, Chemical Distribution Network

Sound familiar?

If one of these sounds like you, we should talk.

Everyone's talking AI. You haven't started.

Our competitors are already announcing pilots.

The board is asking and customers are asking, and nobody inside has the time or the map to start. Every quarter you wait, the gap widens.

You're paying for AI nobody uses.

We bought the licenses. They sit there.

The subscriptions are live and the team still works the way it did last year. The money goes out every month and the hours never come back.

Manual work is eating your margin.

Every new customer feels like a fire drill.

Rekeyed orders, spreadsheet reports, and quotes built by hand. Every month that work stays manual is payroll spent on work a machine should be doing.

How we work

See where you stand. Then put AI to work.

3 steps, in order. Most companies start with the assessment.

  1. A.I.RTM Assessment

    A scored look at your data, tech, process, people, governance, and strategy, so you know where to start before you spend.

    See the A.I.RTM Framework
    Data Tech Process People Governance Strategy SAMPLE
  2. AI Workshop

    A half day hands on session built around your business and run on our sample data, so none of your files move.

    See the workshop
  3. The AI Sprint

    Build · Scale · Lead

    Pete meets with each of your people 1 on 1, every week for 8 weeks, and coaches them as they put Claude to work: on their own job, across your teams, and in software for your customers.

    See the 3 levels

From our sessions

What people said after the session.

  • “Possibilities are endless. If you want to focus on what is most important to your business, and cut down the time of administrative tasks, Pete can help. In sales, time with our customers is paramount; what tasks are getting in the way of this? Pete’s help has allowed us to optimize our time, in the areas that have the biggest return for sales.”
    AI Sprint participant VP Sales, chemical distributor
  • “Being able to see Claude work in real time was very beneficial. So many presentations are slide decks, with no examples of how AI works.”
    Workshop attendee Chemical distributor
  • “Fantastic job overall. … With your chemical distribution background, hits home even more. Really enjoyed the presentation.”
    Workshop attendee Chemical distributor
  • “Great overview of how AI can impact a variety of areas of distribution.”
    Workshop attendee Commercial Leader, chemical distributor
  • “There are things we could do now that may not be that extravagant that could help us with bandwidth issues and cleaning up our processes.”
    Workshop attendee Chemical distributor
  • “It’s a powerful tool that can boost productivity tremendously by helping us solve time sucking tasks.”
    Workshop attendee Chemical distributor
  • “Thanks for a great training session. It was very informative and I learned a lot in the short time we were together.”
    Workshop attendee Chemical distributor
  • We asked: What was the most useful thing you took away?

    “How we can use AI more than just asking it questions.”
    Workshop attendee Chemical distributor
  • “Seemingly, limits are only in our mind’s ability to ‘prompt’ what we want.”
    Workshop attendee VP of Operations, chemical distributor
  • We asked: What was the most useful thing you took away?

    “Creating agents to check my work with different personalities (Bezos, Jobs, etc.)”
    Workshop attendee Commercial Analyst and Marketing Coordinator, chemical distributor
  • “Worth the time invested. Thanks for your help!”
    Webinar attendee CEO, chemical distributor
  • “Very nice overview of the AI players, SWOT and capabilities of the AI tools.”
    Workshop attendee Chemical distributor
  • “Training was excellent.”
    Workshop attendee Chemical distributor
  • “General overview of how to use AI, and great examples of what can be done.”
    Workshop attendee Chemical distributor
  • We asked: What was the most useful thing you took away?

    “Tactical step by step instruction.”
    Workshop attendee Procurement and Business Intelligence Manager, chemical distributor
  • We asked: What was the most useful thing you took away?

    “Understanding the language of ‘agents.’”
    Webinar attendee Procurement and Business Intelligence Manager, chemical distributor
As seen on LinkedIn Virtual Staff · Waitlist open

We run our company on a virtual staff of 60.

Each agent has a name, a job description, and a human sign-off. It's how the work gets done here. For clients it's a monthly subscription: we build your staff, coach your people on directing them, and maintain them with you. We open a few spots at a time, so there's a waitlist.

On our org chart
  1. PM Pete MessinaFounder, the human sign-off
  2. C CharlieVirtual CEO, routes the work
  3. M MatthewMeeting prep
  4. H HenryHubSpot
  5. N NedNews reporter
  6. And more on the staff
Pete Messina

Meet Pete

Pete Messina, Founder

Pete Messina spent 25 years in chemical distribution at Aceto and PVS Chemicals, from specialty chemicals sales rep to running a branch with a nine figure P&L to leading the ERP and digital transformation. He's a chemist and chemical engineer who runs this company on the same AI he teaches.

More about Pete

Insights

Notes from inside the industry.

What's working with AI in chemical distribution, what to skip, and how operators are putting it to use.

Latest posts

Ready to see where you stand?

Your competitors are not waiting, and neither should the savings. Start with the A.I.RTM Assessment or book a 15 minute call. No pitch. We figure out together whether we're a fit.